Michelle DiGaetano

Georgia Tax Incentive Brings Opportunities

In the past year, with help from the Georgia Film, Music & Digital Entertainment Office, more production companies choose Atlanta and metro Atlanta cities as locations for filming their production. This is due to continued support of the Georgia Entertainment Industry Investment Act which allows film, television and digital entertainment tax credits of up to 30 percent.



With the continued influx of productions comes more opportunity for individuals and local businesses to provide their services. Turn 2 Massage began working with the production industry in 2010. Realizing the future growth of the entertainment industry in the area, Turn 2 Massage pursued those opportunities and now services many of the new productions arriving on location. These companies regularly request chair massage on set and private mobile massage services for cast members.



Georgia’s tax incentive program has created a source of income for many industries including massage therapy, local business establishments who get publicity for filming at their location, off duty police officers who are needed for extra security, and individuals hired as extras on a production.

Highlights from the Georgia Entertainment Industry Investment Act include:
20% across the board, transferable flat tax credit with a minimum of $500,000 spent on qualified production and post production expenditures within Georgia

Additional 10% tax credit if a production company includes an imbedded Georgia promotional logo in the qualified feature film, TV series, music video or video game project

Provides same tax credits to all instate and out-of-state labor working in Georgia

No limits or caps on Georgia spend; no sunset clause

For commercials and music videos, a production company may group multiple projects together to meet the $500,000 minimum spend on qualified expenditures



Owner & Licensed Massage Therapist, Michelle DiGaetano, is a member of the Georgia Production Partnership (GPP), a non profit organization consisting of film & TV industry professionals who help raise funds to support Georgia’s tax incentive program and is also a volunteer on their membership committee.